Pink Paddle

Pink Paddles and Breast Cancer Awareness Month


The first of October marks the beginning of “Breast Cancer Awareness Month.”

And while you may have heard or read the statistics before, I am going to give them to you again. This year, more than 200,000 people in the United States will be diagnosed with breast cancer; more than 40,000 of them will not survive. In the U.S. a woman will die from breast cancer, on average, every 13 minutes. We will all have someone close to us, who we love, affected by this disease.

Sue Prom created the Pink Paddle not only as a functional piece of canoeing equipment, but also as a work of art, and as a symbol of strength for those affected by breast cancer. The logo on the paddle is a wish or blessing, “May your new beginning bring you strength, peace and tranquility. And may your journeys over water be safe.” The Maori people of New Zealand inspired the design of the logo. The Maori are known for their great respect of nature and used symbols as a form of communication.

Sue and her husband Mike own and operate Voyageur Canoe Outfitters located at the end of the Gunflint Trail, on the edge of the Boundary Waters Canoe Area (BWCAW). The BWCAW is a 1,000,000-acre Wilderness area where the canoe and the paddle are king and queen. As anyone who has paddled the BWCAW can attest, a canoe camping trip will provide you with exercise, a cleansing of the soul, and a clearing of the mind.

When someone purchases a Pink Paddle not only will the exercise help strengthen their odds in the fight against cancer, but a portion of the proceeds from each paddle sale will be donated to breast cancer research. Sue and Mike’s charity of choice for Pink Paddles is the National Breast Cancer Foundation. Pink Paddles’ mission began because they wanted to help find a cure for this devastating disease that kills the women we love.

If you would like your own Pink Paddle you may find them at Voyageur Canoe Outfitters or at the Duluth Pack store, 365 Canal Park Drive in Duluth. 218 • 722 • 1707 And, while you are in the Duluth Pack store, please check out the other Breast Cancer Awareness Month items in pink.

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